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Domain name is imperative to the success of your website

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hoprofit
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Domain name is imperative to the success of your website  Reply with quote  

You need a domain name if you're serious about being an online entity, it's where you'll direct all your potential customers to. For them to become customers you've to make a good first impression and having your own domain name rather than some free geocities address that's long and cumbersome will enable you to do this.

There are lots of other benefits of having your own domain, here's just a few of them.

A domain name is your own unique identity and always will be as long has you continue to use that name. Say for instance you hosted your free site with geocities and you found that you needed a more advanced host because your website was becoming successful. Visitors and links to your site would know you by the long geocities URL and you'd have to start promoting your new URL all over again. If you had your own domain name you could change hosts as often as you like and people would still be able to find you simply by typing in your domain name.

You can promote your website instead of someone else's when you're sending emails as your domain name will be in the email address, for example admin@yourdomain.com is helping to promote akamarketing.com while yourdomain@aol.com is helping to promote and brand AOL.com.

domain name because more people will be returning as they can remember your address and because many search directories such as Yahoo only index websites with their own domain name.

Another advantage of having your own domain name is that you can use custom error pages to prevent people from leaving your site because of broken links and other errors.

Domain names are so cheap nowadays that there's no excuse for not having one. Now that your ready to get yourself a domain name here's some pointers to help you choose a good one.

Tips :

- In the case of domain names the smaller the better. Of course short domain names are harder to find but if you can find one it has a number of advantages such as, it's easier to brand, easier to remember and it's harder to misspell.

- Try to get a name that's easy to remember and sounds good. General words are best for this but since these are all gone at this stage you should look for non general names or combinations of general names which rhyme and sound good together. Take elephantdroppings.com for example that's an easy to remember name.

- If you use keywords which are related to your business industry you will help your search engine rankings. What's even better is if you can get your actual business name or a name similar to your company name as your domain name, this way all your off-line branding will pay off online as Internet users should be able to guess your domain name from your business name.

- This means you should avoid choosing domain names that already have similar counterparts online, if you choose one of these people could end up on your competitors site rather than yours because they got confused over the two domain names.

- You should always aim for the .com version of a name, that's what most people will go to after doing a search or after typing something directly into their address bar, if you register .tv or .net or any of the other available extensions and your competition has the .com version then you've just lost a potential customer.
Post Tue Apr 11, 2006 8:31 pm
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dan1st
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Good stuff. Thx for the tips!
Post Wed Apr 12, 2006 2:14 pm
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KennethM
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The domain you use for a your web site can have a huge impact in the way that humans and search engine spiders perceive it. Domain names were once so expensive that only those wanting to protect a brand or who could afford them owned them, now they are commonplace and if you know where to look, you could pick up a domain name for free.
Post Fri Sep 30, 2011 5:42 am
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cassiejmiller
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Keywords as your domain name are important too.

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Post Mon Oct 10, 2011 3:18 pm
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Destiny
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Your domain name is imperative to the success of your website. You need a domain name if you’re serious about being an online entity; it’s where you’ll direct all your potential customers to. For them to become customers you've to make a good first impression and having your own domain name.
Post Mon Oct 15, 2012 12:55 pm
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sherryschultz
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There are some sites and companies that can help you to pick the right for you site. I would not risk and better to ask for help. Smile
Post Fri Jan 04, 2013 9:12 am
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Ronytic
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Keyword based domain names are advantageous. A keyword based domain simply leads you one step near to success.
Post Thu Jan 24, 2013 6:29 am
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petramarit
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A domain name is very important, take time to research which name is the best and will suit your business before purchasing it.
Post Sun Mar 03, 2013 6:50 pm
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vkmsolution
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quote:
Originally posted by cassiejmiller
Keywords as your domain name are important too.

Keyword on the domain names are useless after google put on EMD update my all keyword rich domain websites are now nowhere on the serp.
Post Fri Jun 13, 2014 5:44 am
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Mark Robinson
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Choosing a domain name is more important than you might think. Try to find a domain name that only has one possible spelling. Most people cannot spell so make it easy for your website visitors to remember by choosing a domain name without a confusing spelling.
Post Thu Aug 14, 2014 12:16 am
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Offshore-Wealth.com
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DOMAIN NAMES SHOULD Be UNIVERSAL To YOUR BUSINESS CATEGORY  Reply with quote  

What I have learned is that having your domain should be relevant to your business category, keep it as general as possible since you may be changing businesses in the future and you want an aged site which places higher in the organic search engines. I have had my domains for years and have used them for many different similar businesses over the years.

As exemple, organic-direct.com has been used for several companies, as I have used debts-freedom.com which I have used for several businesses as well, and now they rank high in search engines, so don't keyhole your domain name to a specific product or service, but always register your own domain especially if you are promoting as an affiliate given these deals disappear in a few months, so you can plug another program into your domain and forward it, that is my best advice.

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Post Thu Nov 20, 2014 10:41 pm
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